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Andrew McCaskill

Andrew McCaskill

AAndrew McCaskill is an accredited communications and crisis management executive with 20 years of experience delivering award-winning communications and public relations campaigns at Fortune 500 companies and highly successful technology start-ups.

For more than a decade, McCaskill was laser beam focused on developing communications strategies to take technology companies from launch to liquidity. In ten years, the accredited PR executive helped launch more than 100 venture-backed technology providers, mostly in highly regulated industries. Later as senior vice president in the corporate practice at Weber Shandwick New York, he led global communications strategy for Fortune 50 companies and household-name brands.

In a 2012 article, McCaskill said, “The business of branding and selling products with compelling content fascinates me. Some of my clients are literally geniuses, but I appreciate that pressure. It has made me a better strategic advisor, and it makes the creative process a lot of fun. My clients win, and they win big; great storytelling has been integral to those wins. I’m proud of that.”

Currently working as LinkedIn’s corporate comms leader, McCaskill draws on his wide-ranging expertise to craft strategic communications that are informed by cultural competency and inclusive. McCaskill regularly contributes cultural and economic analysis to SiriusXM. Before joining LinkedIn, led diversity & inclusion strategy for the global sales, marketing & public affairs function at Facebook and US consumer marketing and global communications at Nielsen. 

The Mississippi native holds a BA in English from Morehouse College and an MBA in Management Strategy from the Goizueta Business School at Emory University. His communications experience spans broadcast and print journalism, public relations and brand marketing and includes stints at Coca-Cola and Time Warner. He is the immediate past president of the Black Public Relations Society of Atlanta and currently sits on the Public Relations Society of America’s MBA Initiative Committee.   

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